Strategic Planning Consulting Services Bull'sEye employs an integrated Marketing and Sales strategy of direct mail, personal sales calls and telesales. The foundation to our Marketing Plan is the strong relationships the representatives of Bull'sEye have developed with the distributor management, distributor sales personnel and end users in their respective markets. Sales calls are augmented by direct marketing and supported by the client companies' sales management visits. Sales tactics include product demonstrations, sales meetings, training seminars and trade shows. Our integrated strategy is the cornerstone to our Marketing efforts. Bull'sEye is acutely aware of the multiple levels of customers to whom we have to market. First and foremost are the client companies, manufacturers of disposables and supplies. We continually offer consulting services to client companies in addition to engaging in sales representation agreements. A key to our success is the strong reputable relationship with the distributor customers in the territory. We remain in the highest standing with the distribution channel through effective sales representation and constantly adding value by sharing information, knowledge and skills. The end user is an important customer as well. Bull'sEye continually makes product demonstrations so that we are educating ourselves to the wants and needs of end users in the process of building the capability of distributor sales representatives. This strategy positions Bull'sEye as more than manufacturers representatives, but rather an integrated Marketing and Sales resource.